Physical commerce

The corner store, working harder for your brand.

Inside a community shop with Tuu Post services
01 / MERCHANT NETWORK

Reach customers where they already shop.

We deploy your products and services through hundreds of vetted retail outlets from formal retailers to informal spazas, and other trade points. Each merchant is trained, supported by a regional rep, and accountable for execution to a single standard. We treat every store as the high-trust, high-frequency channel it actually is.

  • Branded service points in formal & informal trade
  • Cash-in / cash-out fulfilment support services
  • In-store merchandising & visibility audits
  • Compliance & standards reporting
  • Regional supervision & coaching
  • Localised language & trading-hour fit
Internet café acting as a parcel pickup point
02 / FULFILMENT & LAST-MILE

The PUDO point your courier doesn't have.

We turn merchant outlets into parcel pickup & drop-off points and last-mile delivery hubs, closer to the customer than any depot, open later than any courier counter, and embedded in the community they serve. Already in production with national logistics partners.

  • Parcel pickup & drop-off points
  • Last-mile delivery routing
  • Returns & reverse logistics
  • 3PL partners on request
  • WhatsApp customer notifications
  • Proof of delivery evidencing
Field rep capturing data on a tablet
03 / DATA & INSIGHTS

What's actually happening at the retail customer level.

Brands and operators get near real-time field data from the same network that delivers their services, visibility audits, customer profiles, transaction patterns, voice-of-customer signal. No more relying on samples or assumption to plan campaigns and inventory.

  • Instore visibility & shelf audits
  • Anonymised transaction insights
  • Customer segmentation & profiles
  • Voice-of-customer interviews
  • Campaign performance reporting
  • Geo-located coverage maps
Brand activation in a township market
04 / BRAND AND SALES ACTIVATIONS

Show up at the point of purchase.

Tactical, community-rooted brand activations executed by people who already live in the neighbourhood, sampling, demos, education and onboarding events at the exact moment shoppers are deciding what to buy.

  • Community sampling & demos
  • Educational & product events
  • High-traffic area market activations
  • Customer enrolment drives
  • Localised collateral & signage
  • Post-event reporting & ROI

Let's talk

Put your brand in the community.

Tell us which markets you've struggled to reach, and we'll come back with a realistic physical-commerce campaign plan.

CampaignAverage 6 weeks to go-live
CoverageNational
ReportingNear real-time field data